I can't remember where I saw the equation, but you might check for flags and banners towed behind airplanes. The flag has a drag and someone wanted to know how much airplane you needed to tow a banner. It seems like it might be appropriate to your situation. IIRC, you take the flag or banner area and multiply it with a factor that I think may be around 15%.
Many years ago I had to check one of our street light poles for a couple of banners hung on them to advertise something or another. Two small posts cantilevered from the pole and the banner would attach between them. Now, street light poles are pretty flimsy and if the banners stayed attached, it would fail the pole. I came up with the idea of the lower attachment being a snap away clip which would release in about a 30 mph wind. The banner then acted like a flag hung vertically and I could use the free banner equation to calculate the drag on the upper post to see if the pole was overloaded.
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