KootK, unfortunately all I have is the word of someone who developed/contributed to the standard that this was the approach taken, we queried the general design approach with Standards Australia and this was part of their response. The approach of taking the full slab area + web area was an ongoing debate in our office, should we/shouldn't we/goes against everything we have been told about shear/is this what they really mean, etc.
I was in the just take the web camp, even after getting the code members response, but what partially convinced me for this type of application and made me feel a little better about leaving out the shear reinforcement was the company I worked for tested some single slab/ribs assemblies, as they represented one of the concrete suppliers who licensed the systems here in NZ. As I understand it they were unable to break the test units, the test loads achieved were well in excess of the capacities standard shear equations predicted (but we never got to find out the exact failure mode or capacity). So there was possibly some other mechanisms going on that contributed to a much higher load carrying capacity. It still feels weird not putting in any shear reinforcement, but you have to stay competitive if everyone else isn't using any.
Like I mentioned earlier, apart from cases where there are expansive soils (and the slab edges end up cantilevering), or there is a loss of support condition due to liquefaction (again slab required to be designed to cantilever) these things spend 100% of their time sitting on the ground in a virtually unstressed state, and the consequences of failure are very low with respect to life safety. I wouldn't feel comfortable extending the logic to a suspended building structure!