Collar tie is in the top third, is not really meant to do much besides satisfy the residential code, and are meant to keep the rafters together during roof uplift, in compression they'd buckle and they're in an area where compression doesn't develop anyway, if you analyze it. You don't have to have a collar tie as the IRC gives alternatives (a plywood gusset, [with no design guidance], or a continuous strap across the two rafters is also allowed in the IRC (not that a shed is IRC, but it's agricultural so it's in the neighborhood).
Rafter ties replace ceiling joists and both resist thrust on hand-framed roofs. The larger spans and the shallower roofs develop more thrust and that gets challenging to get a viable connection there (generally hardware is the way I go), as there's usually not enough depth for the forest of nails needed for say, 1,200 lbs of lateral load.
Your competitor not having them is disheartening, because I think they aren't "getting it." That or they don't allow for any snow or live load and exclude it from the warranty and hey, if it never snows it's all fine, right?
I can't find the thread I'm looking for, but this one is a close second, despite the incorrect term in the title (
Roof Rafter Collar Tie Calculations/Design, 2019 (1,500 lb thrust there)
For a storage building there's a reduction on snow loads, that's where I'd focus so you can get the tie force low, and if they'll tolerate some deviation with the roof slope, those two variables are the most influential if you ask me.
I haven't put together a FAQ entry on them, this topic comes up often enough.
The Mathematics of Rafter and Collar Ties, Math Encounters Blog, Nov 29, 2010.
This thread has some nice analysis results (graphics) on the rafter tie location, ceiling tie location ("default"), and the collar tie showing it isn't effective at assisting the rafter.
Collar Tied Roof Fail, 2019.
Yeah, once autocomplete in Firefox catches on after a few characters it's a sign....
Rafter Ties and Shallow Pitch Roofs, Jordan Truesdell, Journal of Light Construction, October 2008. 2,100 lb thrust there from the calculation.
Note there's quite a few articles on this subject and the notation has to be paid attention to. There are a lot of funky variable definitions that aren't obvious so comparing two approaches can yield different results if you don't read the manual. The one's I've looked at all "match" as I recall, but pay attention.
There's another thread that's pretty detailed but I'll have to hunt for it.
Source thread:
Wood Roof - Thrust, (June 8, 2020) (You can also get a taste for the modelling issues with this construction, it's a bit tricky)..
Mine (closed and with minimal adds):
Raised Rafter (rafter tie) analysis, Sept 26, 2023.
Part of the problem with this topic is the terminology is inconsistent and the folks here tend to call rafter ties collar ties and vice versa, which makes it harder to search for.
Also - I see a lot of "eh just use the decking as some kind of deep beam" while this is appealing in a thematic sense (and may actually account for some of the non-failures), this isn't anything that's been researched and I've never seen a rigorous analysis put forward (I guess the rafter at the end wall has to somehow "absorb" the load via the discontinuous planks.....