One more follow-up: I sent my question to SJI and they responded - here is how they explain it:
"Now, you describe a model in which the open web steel joist is not simply supported, but instead, is supported at both ends by pinned supports which are fully restrained from translating in any direction. Yes, using that structural model, we will see large horizontal support reactions develop at the supports. Those horizontal axial forces due to translational constraint induce top chord axial tensile forces which counteract the top chord compressive forces due to simply supported behavior and greatly reduce the top chord axial compressive force at mid-span
So, the fundamental question becomes, which of these two structural models is the closest to actual joist behavior, in an actual building, under normal gravity loading, using standard detailing practices?
As it turns out, standard detailing is generally geared toward statically determinate simply supported conditions. To achieve full constraint at supports requires a lot of special detailing that is not included in standard detailing. While, it is true that the supports are partially restrained, they behave much closer to simply supported than to fully restrained.
To understand why, we can look at the relative magnitudes of forces and displacement in the two idealized models.
For the simply supported model, the horizontal displacement of the roller support is quite small, usually on the range of about 1/16 inch or less (1/32 inch each end since both seats have the same level of partial restraint). For the fully translationally restrained model, the horizontal forces are quite large, usually on the range of 10 kips or more. However, the detailing of our standard joist bearing seats, the connection of the seats to the top chord, and the connection of the seats to the supporting structure, and the stiffness of all the component parts and connections is such that a force of substantially less than 10 kips can move the top of the seat substantially more than 1/32 inch.
Thus, the joist and support conditions behave very close to a simply supported condition, and not all like a fully constrained condition."
Which is essentially what I discovered when I added the seat to my model.