Unfortunately, transorbs are fairly expensive. A simple resistor to ground, and a capacitor to ground will do the trick. C = 0.1uF and R=1K will effectively kill your ESD and will only cost you about 1.5 cents per circuit.
If the 1K pulls down your circuit too much, then you can either increase R or eliminate it completely. The purpose of the R is to help eliminate the energy in the spike, while the C shunts the current. Try it out, you should be happy with the results.
For simulation, PSpice works very well. Finding a circuit that describes the "Human Body Model" for ESD are all over the place. I will take a look around and see if I have one handy.
Good Luck and keep us posted!