It doesn't.
The reflected wave is of the same magnitude as the incident wave.
If you are referring to the +6 dB seen when you place a speaker near a wall, compared with the same speaker in open air, then it is due to constructive interference between the reflected wave and the direct wave. The beat way to understand this is to draw some sine waves on a diagram showing you, the speaker and the wall. You should see that there is a maximum reinforcement at 0 Hz, of a factor of 2, followed by a cancellation at a frequency closely related to the number of wavelengths you can fit between the wall and the speaker, and so on. The minima will be at those frequencies where the reflected wave arrives at the speaker 180 degrees out of phase with the direct sound.
Reality is more complex than that, but it is a good place to start for low frequency noise. Cheers
Greg Locock