You mean what are the "other " reactions?
Isomerisation of straight chain alkanes (to branched alkanes) and dehydrocyclization of alkanes also leads to higher octane rating. The preference these days is to reduce the extent of the dehydrogenation of naphthenes into aromatics reactions and increase the isomerisation reactions for HSE reasons ( minimise human exposure to BTX vapors)
Any naphthene that has a boiling point between 180 and 400degF may be dehydrogenated in the reformer into the corresponding aromatic. These reactions are endothermic.