I know this is an old thread, but I do have some thoughts on the subject. Some of my thoughts have been danced around, but not directly addressed.
In my first job in sales, the subject of Christmas gifts and entertainment came up. My boss at the time "being much older and wiser than me" told me that a bribe is any gift or favour that might influence ones decision in any way.
He said the best objective or motive for buying a lunch or drinks was to get to know people and to create a relaxed atmosphere were trust could be built and used as the foundation of a more co-operative working relationship, to mutual benefit. So long as that objective is adhered to, I feel it is a grey area but leading toward acceptably ethical behaviour. On such occasions you do not talk commercial business, and try to keep it social, but being technocrats, technical issues tent to be discussed as it is the common interest. That is OK so long as the motive it improved communication and trust.
Gifts that are really only useful in the office are fairly safe, things like desk top organisers, relatively cheap pens or calculators, notepads, diaries etc are all OK so long as your company logo and maybe technical information dominates them enough to make them unfashionable enough to discourage private use. These might come into the cost of doing business categories, as they do promote your companies image and awareness, but do not directly buy favours.
Gifts to the company owners is a lot easier re ethics than gifts to employees. In this case, you can only influence someone to spend their own money, rather than their bosses money. At times I have given a collection of gifts to the owner so he can distribute them to his staff as he sees fit.
Different cultures do have different customs and rules of conduct. It is arrogant to enforce your rules exclusively on someone else and there are many grey areas.
As an example, to tip a waiter in the USA is expected as part of his salary, but to tip a waiter in Germany is seen as unnecessary, as the restaurant owner pays his salary, and it is included in the price. To tip might be an attempt to get better service than the owner wants his staff to give. This extra service might be at the expense of other patrons, thereby diminishing the value of the service they already paid for.
In some poorer countries, part of the expected salary package is the bribes you can acquire and to them, it is not any different to tipping a waiter if it is a known and accepted part of package.
In Japan, it is customary to give little gifts on introduction, and I suspect the purpose is to make you feel a little obliged, but to refuse is a major insult. In this case, one option is to reciprocate with a gift of equal impact, but this is easier said than done when you do not know what to expect.
It is obviously difficult where the different parties are from very different cultures, as one persons unethical behaviour is another's good manners, or another's ethical behaviour is simply seen as bad manners.
Another way for companies to maintain the ethical standards of their country, while maintaining the standards of good conduct in the other companies country is to use a local agent. That way you are not really clean, but you are not arrogant, and yet you are one step removed from the "different practises".
I know some purchasing people who receive dozens of gifts every Christmas, and to "keep it ethical" they donate all gifts to the office Christmas party, where management can devise a method for acceptable redistribution, via door prizes etc.
End of ramble
Regards
pat pprimmer@acay.com.au
eng-tips, by professional engineers for professional engineers
Please see FAQ731-376 for tips on how to make the best use of Eng-Tips Fora.