The new version now looks more like a large factory where they lift the blocks all the way to the top out of the wind and then store them in racks / rows at the top.
So they have addressed a key issue which was wind and also that the lower blocks stored less energy than the high ones.
So they are a bit coy as to how it works but looks like you store all the blocks in rows at the bottom, push them horizontally to the end, lift them up ~100m? 200m? then store them in a rack at the top. Then the reverse back out. Then cover the steel frame to prevent wind issues.
CAPEX for the building is HUGE and all the blocks, but once the are there in some desert where space is free, running costs are pretty low, don't really need replacing and are inert.
I worked out with 100% efficiency you need 180, 20 tonne blocks to store 1MWhr. Hmmmm
and scroll down for the animation. This is a much better design than the crane block thing, but needs a lot of steel. Think it might be a long payback time in carbon terms.
Remember - More details = better answers
Also: If you get a response it's polite to respond to it.