I don't know about rods, but Ford did do something like that for rockers back in the sixties. They designed a rocker that was very light but would surely fail, ran it on a dyno cycle until it broke, made the next one a little stronger at the fracture, and repeated until they couldn't break it on the dyno anymore. I think that was for a '429 Cammer'. There are advantages to making your own tooling.
Mike Halloran
Pembroke Pines, FL, USA