When I have worked at units that campaigned different products it was very dependent on the processes and products being made, for example certain products may have specific times of year they are in demand and that dictates the campaign schedule. You also need to look at things such as turn around of the unit in switching, use of the same raw material or materials, clean out procedures, cost of switch over, storage capabilities. So to summarize I don't think there is a standard book but your campaigning will be dictated by the specific units and products.