From my experience in purchasing tungsten coils, you can't cold bend most tungsten alloys, any permanent deformation or "plastic deformation" you get is due to minute fractures forming in the wire. Tungsten filaments I've ordered were always wound at "red" to "orange" heat, either by resistance heating, or by a reducing flame. This was from work done using approx. .090 diameter tungsten wire, in W/3Re alloy and GE218 alloy.
Secondly, good tungsten wire filaments (GE 218 wire, for instance), have a potassium dopant. After winding, the strength of the wire is greatly increased by recrystallization (heating in vacuum or in hydrogen to 2000 to 2200 deg. F). The potassium migrates to the grain boundaries of the alloy, and provide an anti-slip mechanism. The cold strength as well as high-temp. creep strength of the wire are both improved greatly by the above treatment. It is also used on the W/3Re wire, mainly to "repair", by solid annealing, any micro-cracking generated during winding.
Hope that helps.
Ben T.