The cost per foot varies greatly with the depth of boring. You can knock out a 25-foot boring, faster than you can drill the next 15 feet. Things only slow down more with increased depth.
With average drilling depths of over 3,000 feet, the average cost per foot is significantly higher than if they were drilling 100-foot borings along the alignment. There are many factors that come into play with a geotechnical investigation cost estimate. Distance of mobilization, terrain (track-mounted rigs typically charge out at an increased rate), type of drilling (auger vs mud-rotary vs rock coring), and daily travel from the hotel to the drilling site are just a few.
I've never drilled for gas and oil, so I can't speak to what all the steps are for drilling a new well. I presume their drilling has more involved and costs more per foot than geotechnical.