Thanks for all the quick replies. To put more context to my question, this is in the Rocky Mountains and is a steep (4%-12%) road maintained by the County. But unlike 95% of the county roads this one happens to have a lot of pedestrian traffic and bicycle use, which is mixed with the highest traffic volumes of any county road (2500 AADTs). It has very steep existing side slopes (1:1-2:1, 10'-30' in height) so widening of the road surface to accommodate standard sidewalk widths and separation from the roadway is not feasible. Plus the mentality of the county (very rural in nature) is that "we plow roads, not trails." They also mentioned a potential liability if they acknowledge that they are trying to accommodate the pedestrians and bicycles, but at the same time when there's an accident on another county road they'll immediately bring up governmental immunity - very confusing to me. I had extensive meetings with the County Commissioners trying to convince them to think outside the box because of the mixed-use of this particular road and to consider a raised concrete path (4' wide) with curb and gutter, and members of the public expressed a similar sentiment and concern. The widening of the asphalt shoulder was the only compromise the Commissioners were willing to concede to address the issue, and they still directed me to not label that area as a "trail" in my design plans and use "widened shoulder" instead. So the idea of posting pedestrian safety signs on the road to further bring attention to this "trail" (excuse my French) may not be a good idea. I'm guessing many of you have been in my shoes and can relate to my frustration...
To answer a few specific questions:
Regarding rumble strips in my region, because of snow-plowing, we use depressed strips that our ground into the asphalt.
The reason I'm considering rumble strips is that the original road was much wider without striping (28'-30') so vehicular speeds were a lot higher than posted speed (25 MPH). As an attempt at traffic calming the new design includes 11' stripped driving lanes and based on previous driving habits I'm afraid a lot of vehicles will end up in the paved shoulder. Also, with snow on the ground the white edge line is hard to decipher but you can still feel the rumble strips when your tires hit them.